🫡 The Art of Agreement: Mastering Negotiation with “Getting to Yes”

Photo by Drahomír Hugo Posteby-Mach on Unsplash

Getting to Yes: Negotiating Agreement Without Giving In is a groundbreaking book that has revolutionized the way we think about negotiations. Developed by Roger Fisher, William Ury, and Bruce Patton as part of the Harvard Negotiation Project, this book introduces the concept of principled negotiation, steering away from the conventional adversarial approach and toward a…